I was watching television the other day and happened to catch a commercial for RosettaStone that featured Michael Phelps. While I understand that both Michael Phelps and RosettaStone would like to use his fame for financial gain, I did not understand why this would be such a great match. I mean... what does Michael Phelps have to do with learning a new language. Yeah, I know, I'm not the sharpest knife in the drawer - Michael is going to Beijing for the Olympics and he will need to be able to speak some Chinese. Ahh - sooo...
Then it occurred to me that this might not be a really good combination after all. RosettaStone positions its product for the common man that wants to learn a language quickly. If it appears that Michael hasn't garnered enough of the Chinese language, doesn't that make RosettaStone look bad? I mean... c'mon, think about it. He is going to a Chinese speaking country and undoubtedly will be interviewed by Chinese speaking people on television. I am certain that I would not want to be the marketing person that thought up this idea. I think it will be funny if some crazy Chinese journalist decides that since Michael has RosettaStone that he can conduct the interview in Chinese.
(BTW, no offense to Michael Phelps, he has worked very hard to get where he is and I have complete respect for his talent as a swimmer.)
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